4 Biggest Facebook marketing mistakes

Facebook makes it possible for companies to showcase their products and services to targeted prospects more effectively and take their online presence to the next level. However, many businesses are struggling to get the results they want from Facebook marketing despite having spent large amounts of money. With that said, make sure you don’t fall […]

Diffuse negative online comments the right way

Current trends show that personalized interactions help establish a business’s persona or identity with prospective customers. This makes the business more relatable and therefore more attractive to more consumers. To use this opportunity properly, social media managers should know how to keep their wits together, especially in the face of negativity online. Read on to […]

Business Evolution

Figuring out how to effectively utilize social media within your business can be a tricky task. On the one hand, it’s critical for marketing. On the other, it can be a major time suck. You'll have to walk a fine line of utilizing the main players like Facebook and Instagram, alongside other lesser-known social-related platforms to evolve your business and increase communication and productivity amongst employees and clients.

Ma! Did you make a new FB account?

Have you ever received a Facebook friend request from your mom even though she is already a friend of yours on Facebook? So, you call her up to make sure she didn’t forget her password again and just create a new FB page. Then, right after that, “she” sends you a video link saying you’re in a YouTube video.

4 Quick ways to boost your online presence

Reputation and image management are important for businesses that desire wealth, trustworthiness, and entrepreneurial longevity. The good news is you don’t have to be a genius to keep your company alive online. Just follow these simple steps. Be seen on search results In his book on online reputation management, Tyler Collins, a digital marketing expert […]

Social media tools for businesses

Social media has proven to be a powerful promotional tool in its most basic form — and even more so if deployed strategically and with enhancement tools. Read on to learn more about apps and other tools that can boost your social media strategy. Having great content on your site is the magnet that attracts […]